BU 336 - The Art of Negotiation

This course develops the techniques and skills necessary for successful negotiations with various business entities. This course will cover the strategies and tactics used to create win-win contracts and agreements. Students will engage in negotiation simulations that will provide a greater understanding and appreciation for negotiating. Semester Credit Hours: 3.00 Contact Hours: 45/0/0/45 Prerequisite: BU 220 Principles of Marketing. Corequisite: None.